New Retail Carton Coming Soon

Many of you may not know that we are introducing a new retail package. It’s a handsome, 48-oz. carton (down from 56-oz.), in line with our industry standards, and a more practical size for many of our customers. The design and printing process is taking far longer than we ever expected. And we cannot thank you enough for your patience and all the kind words so many of you have sent. As soon as we receive the first shipment of new cartons, we will fill our retail outlet freezer shelves with Haupia, Kona Mud Pie, Hawaiian Vanilla Bean, Chocolate Macadamia  Nut, Classic (Vanilla) Macadamia Nut, Mango ‘n Cream, and Pa‘uwela Sunrise.

We wish we could say how much longer this transition will take but we simply cannot, at this time. We humbly ask for your continued patience. Our scooping parlor partners are stocked with three-gallon tubs of Roselani Ice Cream and hope you will patronize those near you. (You can find a list at We will certainly keep you informed through the process. And we sincerely apologize for the inconvenience.